ELA?

ELA is an independent fashion brand founded in 2019 by Alejandro Pérez Montes in Ecatepec, Mexico. Its practice explores the intersection of fashion, art, and the sociocultural dimensions of design.

Since its inception, ELA has served as a platform for creative experimentation, collaborating with emerging talents and established professionals across disciplines. Its work has been featured in publications such as Vogue, Harper’s Bazaar, L’Officiel, Cultured Magazine, and Totem Magazine, alongside audiovisual projects connected to artists including Mon Laferte, Ximena Sariñana, and Elton John and Britney Spears.

Beyond fashion, ELA participates in artistic and cultural initiatives in Mexico and abroad, championing emerging voices through interdisciplinary collaborations, fashion films, and visual storytelling.

OUR PHILOSOPHY

We approach design as a tool for self-expression, exploring patternmaking, functionality, and versatility to create pieces that respond to different bodies, identities, and ways of living.

Our materials include Mexican-sourced textiles, cotton, denim, nylon, and recycled fabrics. By working with local suppliers and creative talent, we aim to strengthen the connection between design, production, and community.

We hope ELA accompanies you on the days you need a little more courage and inspires you to make the everyday extraordinary.

ELA is an invitation to explore, express yourself, and live beyond the ordinary.